INCLUSION BUILDS TRUST. TRUST BUILDS SALES.
Build a Business People Trust—and Love to Recommend
If you’re a coach, consultant, or service provider who wants to be seen as trustworthy and referred for the right reasons - this is for you. Inclusion isn’t just a “good thing to do.” It’s what makes clients respect you, recommend you, and want to work with you.
🧡 "This guide is packed with tons of information and implementation tips! — Patricia
BUILD A BUSINESS PEOPLE FEEL PROUD TO BUY FROM
You already know you want to do better. But here’s the thing: clients don’t just buy services, they buy trust. And nothing builds trust faster than creating a business that feels safe, inclusive, and values-led.
This guide gives you practical steps (not academic theory) to build that trust and attract the kind of clients who rave about working with you.
Inclusion Isn’t Just “Nice.” It’s Smart Business.
WHO MADE THIS?
Hi, I’m Maria - and I get how overwhelming this feels.
I used to overthink every step. I wanted to do better, but every resource felt either too academic or too vague to actually help me change how I ran my business.
That’s why I built this toolkit: to make inclusion practical, approachable, and something you can do without burning your business to the ground or needing a degree in social justice.
If you’ve been wondering how to “get it right” - you’re in the right place.
Want more clients who trust you?
The data doesn’t lie:
of buyers say that a brands diversity and inclusion reputation influences their purchase decision
will buy or advocate for brands based on their beliefs and values.
of consumers say they are more loyal to brands that demonstrate a commitment to diversity
61%
of consumers around the world feel that brands should do more to promote diversity and inclusion
75%
83%
58%
What's Included?
The simple way to lead with values (without sounding fake)
How to audit your business practices for blind spots
Quick, practical trust-builders that make you referable
Journal prompts to help you show up as the kind of leader clients want to work with!
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💛 "Excellent guide that will help you not only understand the subject but also how to implement the principles." — Angelica
By the end of this guide, you’ll know:
BY THE END OF THIS GUIDE, YOU'll KNOW
THE SIMPLE WAY TO Lead with Values
Plus how to keep the momentum going
HOW TO AUDIT YOUR BUSINESS FOR BLINDSPOTS
That will make you and your business referable
QUICK AND PRACTICAL TRUST BUILDERS
You're not going to believe the results you get with this guide.
Become the Leader Clients Seek — One journal Prompt at a Time
BY THE END OF THIS GUIDE, YOU'LL KNOW...
Without sounding fake
An inclusive business toolkit for coaches, creatives, & service proviers who want to do better (without burning out or getting it wrong)
make inclusion easy - and make more impact doing it
Inclusion isn't just good for people — it's good for business. This guide gives you simple, practical steps to build trust, earn referrals, and feel proud of how you run your business.
You don't need a PhD in equity to do this right.
You need simple, clear steps you can actually follow and that's exactly what's inside.